LSM Newswire

Friday, March 28, 2008

Moses Znaimer Calls Frustrated CBC Radio 2 Listeners

For immediate release ’Äì Wednesday, March 26, 2008

ATTENTION CBC Radio 2 CLASSICAL MUSIC LISTENERS!
KEEP CALM
AND CARRY ON
There Is An All Classical Alternative: www.classical963fm.com

"CBC Management should have the right to manage!
In any case, they cannot be held hostage to
the claim that there is no other source for classical music in English Canada."
’Äì Moses Znaimer, Zoomer and Proprieter, The New Classical 96.3 FM


Calling all frustrated CBC Radio 2 listeners! Media innovator and Zoomer Moses Znaimer, proprietor of The New Classical 96.3 FM and 103.1 FM (in the Greater Toronto Area) wants Canadians in search of classical music to know that they DO have an alternative. Across Canada, and worldwide, classical music is available around the clock at http://www.classical963fm.com and for Bell ExpressVu's 1.8 million subscribers, on Channel 963.

Since its official re-launch in September 2007, Moses has dramatically transformed the content, look, and sound of The New Classical 96.3 FM and 103.1 FM, starting with Live in The Concert Lobby, a series of live and interactive hours of 'Concert and Conversation' with the greatest artists on the world stage today! These exclusive and high-profile performances have quickly established The New Classical 96.3 FM as a premier promotional stop for every major classical artist on tour. Most recently listeners were treated to the exquisite sounds of piano marvels Lang Lang and Yundi Li who performed to packed houses of VIPs and members of the Classical 96.3 FM Classical Club, now standing at 15,000 members and growing. Past performers have included vocal superstars Measha Brueggergosman and Ben Heppner; violinist Lara St. John; The Gryphon Trio; The Canadian Brass; and pre-eminent pianists Angela Hewitt and Leif Ove Andsnes.

Other station innovations include revitalized morning, drive-home and late-night shows with the station's CJs (Classical Jocks); the re-introduction of vocal music; and more themed weekend programming including a By-Request Hour and Sunday Night At The Opera.

The New Classical 96.3 FM is also the premiere source for the breaking news in the classical music world. In addition to the usual up to the minute news, traffic and weather, there is information on the arts: season announcements, special concerts and awards ceremonies. On the horizon, Moses plans to dispatch "The Classical Corps", a battalion of mobile young reporters who will cover a multitude of cultural events. A classical music game show is also in the works. There you have it ’Äì the future of classical music in Canada is alive and well at The New Classical 96.3 FM. Moses Znaimer invites all classical music lovers to turn on and tune in anywhere in Canada, and the world.

AT THE NEW CLASSICAL 96.3 FM, IT'S ALL CLASSICAL, ALL THE TIME
Tune in to the next "Live in The Concert Lobby" event:
TOMORROW! Thursday, March 27 from 12noon ’Äì 1pm
Canadian Vocal Sensations Baritone Russell Braun and Tenor Michael Schade

96.3 FM and 103.1 FM (GTA+)
http://www.classical963fm.com
Bell ExpressVu Channel 963


Media contact:
Leanne Wright, MZMedia
416.367.5353 X 200
leanne@mzmedia.com
www.mzmedia.com


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