LSM Newswire

Thursday, December 3, 2009

Opera Atelier closes 08-09 season with 31% surge in subscriptions

Fundraising at $1 million for second year in a row

Toronto, ON (December 3, 2009)ĺ─ÂAlberta Cefis, chair of Opera Atelierĺ─˘s board of directors, announced at the companyĺ─˘s Annual General Meeting on November 30, 2009 that the company ended its 2008-09 season with a loss of $68,072 on an annual operating budget of $2.3 million.

ĺ─˙While Abduction from the Seraglio played to 94% houses, our spring production of The Coronation of Poppea suffered the full brunt of the recession, with ticket sales below projections,ĺ─¨ said Ms Cefis. ĺ─˙The 31% increase in Opera Atelierĺ─˘s subscription base was the saving grace for ticket sales.ĺ─¨

For the second year in a row the company achieved $1 million in fundraising revenue. Individuals and corporations increased their investments in Opera Atelier by 15% and 21% respectively. This growth helped to offset a decline in foundation revenue: more than $100,000 in non-renewable foundation grants came to an end in this fiscal year. Going forward, the company will continue to ensure prudent fiscal management of expenses, and all senior managers have taken a 3% minimum salary cut across the board. Artist salaries have been protected.

The 2009-10 season continues with a new production of Mozartĺ─˘s popular The Marriage of Figaro (April 24 - May 1, 2010) at the Elgin Theatre. Not only is this OAĺ─˘s first new Figaro in 20 years, it marks the third new Mozart production of Opera Atelierĺ─˘s ambitious ĺ─˙Mozart Sixĺ─¨ plan which to date includes Idomeneo (2007) and The Abduction from the Seraglio (2008).

Single tickets for The Marriage of Figaro are on sale now through Ticketmaster at 416-872-5555, on-line at www.ticketmaster.ca or at the Elgin Theatre box office. For more information visit www.operaatelier.com .

Opera Atelier is grateful for operational funding from the Canada Council for the Arts, the Ontario Arts Council and the Toronto Arts Council. Opera Atelier is a member of The Creative Trust.

2008-09 Season Sponsor: Sun Life Financial
2008-09 Production Sponsors: BMO Financial Group and Scotiabank
Operatix Sponsor: TD Canada Trust Music

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